HelloGold is repositioning its brand and its campaigns around this idea. “A better future” is about what people want in life and how gold can help them get there.
Tail wind from the press coverage on GoldX and on the Fintech Malaysia award boosted February and early March numbers. However, customer acquisition stuttered in mid-March.
HelloGold has won the award for Prominent in Wealth Asset & Investment Management of the Year at Malaysia Fintech Expo!
The team at HelloGold has grown to 33, with even more coming in later this week. The team is still looking for more talented and passionate personnel.
HelloGold finished 2017 with strong momentum, on the back of the “Get to the next gram and we’ll give you RM5 worth of gold” end of year campaign and some further PR.
Last week the HelloGold team was humbled and honored to be one of six startups selected as a member of the exclusive TenXClub. The TenXClub is an initiative from Malaysia’s MoF and it aims to support Malaysian start-ups with the highest potential.
The second marketing partner for HelloGold is expected to be announced soon. It is one of the largest telcos in Malaysia and in Asia. This follows AEON, HelloGold’s launch partner that has 100 million customers across Asia.
As members of the Finlab accelerator run jointly by UOB and SGInnovate, HelloGold was invited to present daily at the UOB booth in the Singapore Expo.
As you’d expect, this is a very busy time as HelloGold looks to build the business following the completion of the token sale.
Following the end of the resale of HGT from ICOage on 5 October, the HGF team have been working on a number of fronts to both develop the Core App product and also the Foundation’s Tokens.
HelloGold has been rated by ICOrating as Positive, which is the highest rating level they have given so far to evaluated Token Sale projects. You may find the full report here.